BOULDER, Colo.—June 1, 2012—SmartClick Advertising, a Boulder-Colorado based online advertising and marketing firm, has renewed and expanded their relationship with Big Chill Retro Appliances, makers of modern appliances with a retro look and feel, available in hundreds of custom colors. Big Chill first engaged SmartClick in the summer of 2011, with a relatively modest plan […]
BOULDER, Colo.—May 7, 2012—SmartClick Advertising, an online advertising agency in downtown Boulder, is pleased to announce Drew Clements as a new partner in the three-year-old firm. Drew has been with SmartClick since its founding year in 2010. Before coming to SmartClick, Drew worked in venture capital with EPIC Ventures as a junior analyst, where he […]
Boulder-based online media agency secures another national client for online marketing services BOULDER, Colo.—May 4th, 2012—SmartClick Advertising, an online social media and search engine optimization agency, based in downtown Boulder, has beaten several other nationally-prominent online agencies to win another big national online marketing client, Blue Star Appliances, a brand specializing in providing professional restaurant-quality […]
In the world of Facebook marketing, a now standard tactic to fan building is to use custom Facebook tabs to incentivize people to like a brand’s Facebook page. Typically, these tabs consist of promotional coupons to incentivize liking the brand and converting those likes into actual customers. At the same time, a highly promotional […]
It’s become commonplace for companies to use a reveal tab in their Facebook marketing campaigns to offer an incentive to get people to fan their Facebook page. We’ve come up with a new twist that we’re starting to use with clients: offering a demo or chance to “explore” the product in exchange for a like. […]
A step-by-step guide to executing a successful Tweetup A Tweetup can be a great word of mouth generator to drive store traffic for a retailer or restaurant chain. By definition, a Tweetup is a real world meeting between people who know each other through Twitter or the blogger community. People come to share ideas, […]
There’s a lot to read out there. Here are the top ten online marketing posts we’ve read this week. Enjoy! Nice Washington Post Recap of Facebook’s Timeline 39 Social Media Statistics to Start 2012 Marketers are having some nice early success with promoted tweets on Twitter A nice approach to gaining […]
BOULDER, Colo.–SmartClick AdWorks LLC, a Boulder-based online marketing agency, today announced five new team members. This recent round of recruitment is in response to the increasing demands of SmartClick’s growing client roster and dramatically increased billings from current clients. “We’re really excited to add a few new members to our team,” said Glen Spencer, CEO […]
Boulder online marketing agency picked to do paid search and banner advertising work for venerated South America ski adventure travel pioneer. BOULDER, Colo.- South America Ski adventure specialists PowderQuest Tours have engaged SmartClick AdWorks to work on online marketing initiatives for the brand. The project includes paid search marketing and advertising on Google’s AdWords network. […]
Prosperity Organic Foods engages SmartClick AdWorks to lead strategic online marketing program for great tasting organic butter alternative, Melt®. BOULDER, Colo.- SmartClick AdWorks LLC, a Boulder-based online marketing agency, today announced a new client, Prosperity Organic Foods,Inc.- a fast-growing organic foods company based in Boise, Idaho. SmartClick AdWorks will represent, Rich & Creamy Melt® – […]
BOULDER, COLO.- Boulder online marketing agency, SmartClick AdWorks LLC today announced that it has been named a Google AdWords Certified Partner. As a Certified Partner, SmartClick has established expertise, experience and excellence in the management, strategy and implementation of Google AdWords campaigns. “We’re really proud to be named a Google Certified Partner and we’re committed […]
Boulder, Colo.- Boulder Advertising Agency, SmartClick AdWorks LLC, has been tapped to manage the SEO efforts for Austin-Lehman Adventures, one of the world’s best tour operators. SmartClick offers unique search engine optimization experience in delivering higher search ranking for consumer brand their clients, which span the outdoor retail, women’s clothing, restaurant, cosmetics, and adventure travel […]
Try Something Different With Your Posts on Your Facebook Business Fan Page Have you looked at your newsfeed hide rate on Facebook lately? If your hide rate is much over 2%, chances are that it’s your own fault. You’re boring your fans. There’s nothing worse than reading a stale, you’re-making-me-slowly-yawn, Facebook status update from […]
BOULDER, COLO.- For brands struggling to figure out how to build fans on Facebook, online marketing agency, SmartClick AdWorks, has the answer. In just a few months, the firm has helped to build more than 6,000 new fans for restaurant operator Rodizio Grill and more than 8,000 new fans for women’s clothing company, Fresh Produce. […]
BOULDER, Colo.- I/O Bio Merino, a design and technology driven outdoor clothing brand, is taking their online marketing to the next level, expanding their relationship with boulder-based online marketing agency, SmartClick AdWorks LLC. SmartClick will now manage I/O Bio Merino’s pay-per-click, display advertising, and SEO campaigns on both Google and Facebook. SmartClick’s initial pay-per-click marketing […]
Online press releases can get a brand to quickly appear in natural search results. How do we know? Because we do it to promote our own Boulder-based online social media agency. Uploading an online press release can have immediate impact on a brand’s search results, both in getting a brand on page 1 of Google […]
A brand’s social media footprint appears to be an increasingly important factor in the order of natual search results on Google. As you may or may not know, a page’s rank in search results on Google is determined by Google’s Page Rank Algorithm (actually named after Larry Page, one of the founders of Google). […]
Boulder, Colo.- Women’s clothing retailer, Fresh Produce Clothing, has selected Boulder, Colorado-based online social media agency, SmartClick AdWorks LLC, to manage their national online marketing campaigns. SmartClick AdWorks will help establish Fresh Produce as the clothing brand of choice for target consumers through integrated online marketing campaigns including blog outreach, public relations, online social media, […]
Boulder, Colo.- Authentic Brazilian Steakhouse, Rodizio Grill, has chosen online marketing agency, SmartClick AdWorks, to manage their online social media and payper-click marketing initiatives. SmartClick offers unique experience in engaging new and existing customers and building strong brand awareness in the online social media and search engine marketing space. The social media engagement includes management […]
With all the social media buzz and chatter happening around the world, people still wonder; Does it actually work? Big social media campaigns with hoopla, prizes and tons of money can promote a brand instantly. But, sometimes, all it takes is two eyes and two ears to gain some brand awareness. David and Goliath may […]
Boulder, Colo.- SmartClick AdWorks, an online social media and search engine marketing agency, based in downtown Boulder, has recently hired two new employees to meet the demand of the growing online marketing business. Drew Clements is filling the position of Marketing Coordinator, pay-per-click and display advertising, and Melanie Cohn has been hired on as the […]
A new cutting-edge Facebook Fan Page App promotion from Pei Wei rewards participants for getting their friends to “like” Pei Wei’s Facebook Fan page. We know lot of companies are working on apps like this, but Pei Wei’s is the first we’ve seen to launch. The big question is, are apps like this consistent with […]
Since I poke fun at a lot of marketers out there, you’ve got to know, it’s not personal. In fact, I poke a lot of fun at myself as a marketer. We learn from our mistakes, and I’ve made some doozies over the years. My first foray into marketing on Facebook turned out to […]
[/caption] Some companies just haven’t figured out the first step of building Fans for their Facebook Fan Page. Example: Sad, but true: Gray’s Papaya only has 31 fans on Facebook. It’s one of New York’s most beloved establishments, with millions of happy customers. Many consider it the best hot dog in New York. They […]
Imagine being able to leap from position #4 on Google AdWords sponsored links to position #2 without spending more. I am continually surprised by the number of big budget advertisers that don’t put the keywords they’re advertising on in the actual ad. In the example above, for the search terms “Cheap Flights […]
Let’s talk fishing for a second. You know those large Japanese or Russian fishing trawlers that the fishermen on the smaller boats just hate, because they’re so effective at fishing that they decimate the fish population wherever they go with their 2 mile long nets that catch hundreds of thousands of fish at a time? […]
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