A New Twist on Facebook Reveal Tabs: “Like Us and We’ll Donate…”

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Authentic_Asia_like_usIn the world of Facebook marketing, a now standard tactic to fan building is to use custom Facebook tabs to incentivize people to like a brand’s Facebook page. Typically, these tabs consist of promotional coupons to incentivize liking the brand and converting those likes into actual customers.

 

At the same time, a highly promotional tab might not be appropriate for all brand and can cheapen the brand. A “Like Us and We’ll Donate” Facebook reveal tab is a great alternative to make your brand look appealing and avoid a hard sell.

 

How do they work? Using tabs like this for brands, we’ve seen a decrease in the average cost per fan from over $2 to under $0.50 when implementing this type of tab.
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