Word-of-mouth marketing is the strongest kind. Your brand ambassadors are on Facebook waiting for you. But, how do you actually build fans on Facebook?

We've found that there are 3 main ways that actually work to build fans on Facebook:

1. Invite. Invite people you know, including employees to fan a brand, and then ask other people one-by-one to ask their friends to fan.

2. Email. Email your current customer base and ask them to fan, or even more effectively give your subscribers a real reason to fan with a "like us and get _____" landing page tab on your Facebook fan page.

3. Advertise. Advertise on Facebook, but more importantly, tie that advertising spend with a strong promotional landing page on the brand's Facebook fan page.

Our Facebook fan building programs have built up to 5,000 new quality fans per month for our clients. We create, execute, measure and monitor Facebook fan building campaigns usually involving advertising and a custom fan page tab, that are specifically designed to increase fans. Our team comes up with imaginative ideas, contests and offers to drive targeted fan interest. This is how to build fans on Facebook.