Comparison Shopping Engines

04
Mar

Pushing Out and Pulling In The Right Data to Grow Your Brand Online

Posted by | · · · | Analytics · Blog · Comparison Shopping Engines · Online Marketing · Paid Search · Product Feeds | No Comments on Pushing Out and Pulling In The Right Data to Grow Your Brand Online

Brands need to think more about the data they’re pushing out with the big aggregator websites who are increasingly controlling the majority of website traffic, as well as the data brands are pulling in to manage decisions, or risk being left behind. Way back in September of 2012, Tom Anthony, Head of R&D at Distilled, […]

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19
Nov

20 steps to setup and optimize a Google Shopping Feed

Posted by | · | Analytics · Blog · Comparison Shopping Engines · Online Marketing · Product Feeds | No Comments on 20 steps to setup and optimize a Google Shopping Feed

20 Steps To Setup And Optimize A Google Shopping Feed Google Shopping is one of the easiest and most effective ways to drive traffic to an e-commerce store. See our Welding Supplies From IOC case study for an example of how Smartclick used Google shopping to grow a client’s revenue by $2 Million in a […]

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31
Jul

Google Shopping Has Changed; What This Means For You

Posted by | · · · | Blog · Comparison Shopping Engines · Online Marketing · Paid Search · Product Feeds | No Comments on Google Shopping Has Changed; What This Means For You

Google Shopping used to be a utopia for merchants online – where the benevolent “do no evil.” Google would list your products, free of charge, driving paying customers to your site to buy your stuff. All you had to do was upload a product feed to Google Merchant Center and keep it fresh. Life was […]

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