Blog

07
Oct

A New Twist on the BCG Matrix to Evaluate and Grow Brands Online

Posted by | · | Blog · Online Marketing | No Comments on A New Twist on the BCG Matrix to Evaluate and Grow Brands Online

A New Twist on the BCG Matrix to Evaluate and Grow Brands Online A Simple Heuristic for Online Marketing Strategy with Deep Implications   As you probably remember from your Marketing 101 textbook, the BCG Matrix plots a brand’s growth vs. its market share. This has traditionally provided valuable insights that can guide overall brand […]

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06
Oct

Are Facebook Carousel Ads Really The Next Golden Goose?

Posted by | · | Blog · Facebook Marketing · Online Marketing · Product Feeds | No Comments on Are Facebook Carousel Ads Really The Next Golden Goose?

Are Facebook Carousel Ads Really The Next Golden Goose?   In the past year, Facebook has rolled out an unprecedented number of changes to their advertising suite. We’re particularly excited about the new carousel ad format, formerly known as multi-product ads. These new ads not only look sleek, they also perform incredibly well.   Carousel […]

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06
Oct

Great Results for Clients with NEW Instagram Ads

Posted by | · | Blog · Facebook Marketing · Instagram Advertising · Online Marketing | No Comments on Great Results for Clients with NEW Instagram Ads

Great Results for Clients with NEW Instagram Ads It’s clear from early results that Instagram ads will be a huge win for Facebook and for SmartClick’s Clients   SmartClick was honored last month to get early access from Facebook to set up and run Instagram ad campaigns for clients before other agencies. Now that Instagram […]

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