Blog

18
Sep

Why your marketing plan didn’t work

Posted by | No Tags | Blog · Email · Facebook Marketing · Online Marketing · Paid Search · SEO | No Comments on Why your marketing plan didn’t work

Why Your Marketing Plan Didn’t Work Most marketing plans lack the balance between awareness building and message frequency to truly nurture consumers down a path to purchase. At SmartClick, when we begin a new engagement, we get a glimpse of the client’s past marketing plans. Typically, past plans haven’t worked well, or at best have […]

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17
Sep

More conversions from Facebook than AdWords?

Posted by | No Tags | Blog · Facebook Marketing | No Comments on More conversions from Facebook than AdWords?

More Conversions From Facebook Than Adwords? For the first time, we’re seeing a Facebook ad type that can really drive sales for brands… and even outperform Google AdWords One of the biggest criticisms of Facebook advertising over the years has been that while Facebook ads drive visits to a website, they just don’t drive sales […]

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16
Sep

is retargeting for you? yes.

Posted by | No Tags | Blog · Online Marketing · Retargeting | No Comments on is retargeting for you? yes.

Is Retargeting For You? Yes. Retargeting ads keep your brand top-of-mind and are essential in providing the multiple exposures that lead consumers to convert. If you’re expecting to reel in a 100-pound Salmon on your first cast, you’ve never been fishing (especially because the biggest Salmon ever caught was 97-pounds). The world of marketing is […]

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